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PERSONAL OFFICE
In 2025, Dzing will be a global innovative financial service offering payment services to dynamic, modern, mobile and entrepreneurial people in all countries of the world, where online customer identification is possible. Dzing services will be used by at least 5 million people of different nationalities and social groups. Dzing will also be a unique family service providing related financial services (for example, by issuing partner payment cards with the possibility to conduct transactions in 30+ world currencies) to children, parents, grandchildren, grandparents, brothers and sisters and other family members of their respected and valuable customers regardless of how far apart they are (even if they live in different countries and even continents).
a. a. How best to adapt Dzing services to the needs of migrant workers and expats and what could be the USP in this case?
b. b. What marketing tools could be used to effectively promote Dzing services to this audience?
a. How best to adapt Dzing services to the needs of business customers (SMEs) and what could be the USP in this case?
b. What marketing tools could be used to effectively promote Dzing services to this audience?
a. What is the best way to describe the philosophy and core values of Dzing's business in order to make it as attractive as possible to consumers, partners, supporters and public opinion?
b. What could be the key elements of a marketing program to promote the Dzing brand?
What can be the original services and the related substantial additional revenues for Dzing and what steps need to be taken to create opportunities to get them?
What can be the loyalty program for Dzing customers in order to be effective and unique? At the same time, it is worth paying attention to the fact that Dzing customers already have different statuses (Dzing Core, Dzing Premium and Dzing Elite) depending on the size of the monthly payment.
The question is posed in connection with the previously expressed proposals of experts, which aroused the interest of the omniclient.
a. How best to adapt Dzing services to the needs of freelancers and what could be the USP in this case?
b. What marketing tools could be used to effectively promote Dzing services to this audience?