Dear friends! I must admit that for the first time I used the services of Legend New York as a client myself. And I decided to write a report on this in order to share my feelings and, possibly, stimulate the emergence of new ideas and suggestions.
I'll start with the recording. The recording was on the phone and they talked very politely. But I would prefer a record in the personal account on the site, it's much more convenient. And one more thing I had. If you call LNY by phone, you get to my voice only in Russian. I think that there must be a voice menu in English.
I'll go directly to the service. Shaved me very well. This is probably the most important thing. It took all an hour and a half, which is about twice as much as it took me to a haircut until now. But the quality is unquestionable.
Parallel services were not offered to me, I did not ask. But somehow as a conservative person, I'm not sure that I would have decided on a manicure or a pedicure. But from the parallel massage of the legs, if he was, probably, would not have refused.
The master was very attentive and accurate. When she worked with me, I had such an idea that it was good if she would talk unobtrusively about what she was doing to me. For example: I wash your head with shampoo so-and-so, it does this and that with the scalp and hair. But when the haircut was over, she gave this information and sazala, that shampoo can be bought. Although it seems to me that during the haircuts this comment would be a little more relevant.
The chair is comfortable, it is laid out in different positions up to completely horizontal. True, with a noticeable effort for the master. I thought that it resembles a seat in an airplane - another argument in favor of orientation to aviation. I, by the way, thought that it would be nice to attach a rear-view mirror to the chair. And then the master had to run somewhere to bring a separate mirror and show the view of the head from behind. Although this would be closer to cars than to airplanes
An important point: I tried to control whether I feel the presence in the cabin of a woman and whether they can feel my presence. I must say that almost no, because the zoning of the salon creates a sense of individual space. But "almost", because there was one sensitive moment. When I washed my head, in another armchair for washing, there was a woman next to me, almost close to me. And here I felt some element of embarrassment. There was a feeling that we are almost together in the shower.
And I personally did not like the music that sounded in the salon. In fact, the music radio station of New York sounded (I do not know if it was recorded in the record or managed to catch it somehow in Moscow). It seems to be great that an association with the name of the salon is used. But the music was not in my taste (I understand what the taste and color ...). And if there was a service with individual headphones with individual music or other soundtrack. the idea of which was offered by respected experts, I would have used it without fail. Now I will lobby her with a vengeance. I'm talking about soundtracks here is what an important thought I want to say. I'm a business man. I have many business tasks that I need to think about. I had a smart opportunity for an hour and a half to think about these tasks while staying in the salon. And "not my" music to me in this strongly hampered. So, when targeting business people (both men and women), I think that it would be important to take into account.
And in general it's good. But I also wrote about my criticisms so that from my report there was also practical benefit.
Michael, thank you for the open comment. It was very useful for me to read about the subjective impressions received during the visit to the salon.
1. Completely, 200% agree on the music. I also use any opportunity to ponder a series of tasks (business tasks, to think over interesting theses of the book I'm currently reading, on topics from the IA, or even just about the future). "NOT MY" music is very much interfere. If somewhere somewhere, the rhythm that is not greeted by me, is very distracting, very distracting and enrages. In my case, this hypertrophic dislike, because I'm extremely sensitive to music.
I believe that the musical background is acceptable if it is natural sounds - bubbles of water, the sound of the wind, the singing of birds, the sound of rain, the sound of the sea.
2. About the example with a shower - that's it, an intimate space (in a purely decent sense). Knowingly hairdressers know about this and say.
It's great that the space is zoned. Does this remind the business class on the plane?
But "general pomyvochnye" can become a real zone of discomfort.
3. Tell, please, how did you understand that the haircut was much better than usual? The subjective view is interesting (from the female point of view, everything probably looks different :)
1. In fact, it seems to me that the thesis: visit the beauty salon - this will help your business, since it is in us that you can think over the most important business tasks - it can attract the attention of business people (both men and women). And the soundtrack will really play a big role here.
2. No, the business class does not resemble, as there are no series.
3. Very difficult to say. Simply, both the length of the hair and the shape of the hairstyle were optimal. And my wife liked
1. The thesis draws attention.And then it must necessarily have a continuation - something in the cabin should contribute to this. Not only in itself a relaxing environment, but also some inspiring elements. Perhaps, pictures, quotations on napkins, inscriptions on mirrors.
Will it be appropriate to supplement with robotic elements? Robot - vacuum cleaner, robot - gatekeeper (instead of the same registration desk)? Would it be organic?
2. Are the couches turned away from each other? Clients do not see each other during the sessions?
How many "seats"?
3. Thank you for your reply :)
1. I'm not sure that too many "inspirational elements" are good. It's both time and costs. And in order to tune in to deep thoughts, much is not necessary. First, we need the very idea that a visit to the salon is an excellent opportunity for reflection. Secondly, a comfortable chair. In the third - the corresponding sound series. Maybe this is enough?
2. In fact, I did not look very hard, but in front of each chair is a tall enough mirror, it closes most of the review.
1. "Too" - it's always not good :)
It's good enough.
The idea itself should be somehow communicated to the client and be in the head while the person is in the salon. Perhaps the idea to think about business tasks will come to mind just during a stay in the cabin. The task of the elements is to get this idea into the client's head.
It seems to me that in order to tune in to deep thoughts, you need a conscious understanding that you are tuning to deep thoughts, and not just "hovering". The situation is not traditional for considering business decisions, accordingly, this part should become obvious to the client.
That is, this should be said directly. Then it becomes clear.
2. Feels more or less than 6?
1. It seems to me that if the client is reminded many times of such an opportunity, it will cause irritation. In addition, too many changes in the cabin - it's time and costs. And both lower the chances that the proposal will be approved (
It seems to me that it will be enough if every guest is offered a notebook and a pen besides tea. With a comment that they can come in handy if you need to write down some thoughts. Well, plus offer to choose music.
2. I did not understand: what is more than six?
(C) It seems to me that it will be enough if every guest is offered a notebook and a pen besides tea.
This is just what is called "in moderation." Surely this will be enough!
But a person should understand that this is possible.
That is not to allow, not to impose and not to remind often. Do not clutter up space with more information.
But delicately to push to the idea.
Notepad and pen (pencil) - an excellent hint!
A commercial in the Instagram or social network about how during the procedures a person thinks about business, too, will come up with an idea.
Well, good your wife liked it. Now my suggestion is the slogan of the salon: "The wife will like it!" - it is in the future of time! - that is, as a result of visiting the salon. It is suitable not only for haircut, but also for other possible procedures of self-care. A small tactful provocation in advertising is useful. A slight hint of what she likes is what attracts the attention of the most difficult - male audience. Helps to differ from competitors.
No more words to add, without violating the principle of family loyalty - to whom 16+ - he will understand, but for the others it will be normal to perceive the usual direct wording of the phrase - my mother will like a beautiful haircut of daddy ...
Association with New York - also presents here. For someone it will be remembered the series "Sex and the City" - just about New York, for someone just saying "New York - a city that never sleeps" - in general, I suggest discussing this my version of the slogan. Seems about the slogan was in some other thread of the discussion - then you can transfer this part there later.
Excellent report! I'm just like myself there) And a photo of your best haircuts?
In my opinion, the "rear view mirror" is a breakthrough. I was always not clear: like when sheared, looking in the mirror and assessing the work, you can ask a hairdresser in time for something, but half the work is not visible at all. It is possible to guess only that there at you on a nape ... Certainly, with my present hairstyle it not so is actual, but I still worry for more hairy people.
And it could be realized, for example, with the help of a camera in the arm-in-arm with the output to the monitor on the mirror. Not cheap, but useful and cool.
And then you can think of recreating the 3d model of the head in real time and the ability to "twist" it in the mirror-monitor with the help of touch controls on the arm of the chair.
The camera is a little expensive, perhaps. Alexei, "rear-view mirror" - a special thank you for the term! this is just what you need, of course! With the ability to rotate, so that you can also look at each side. In the future, it will be possible to add other more expensive options - if in the questionnaires, customers will be subject to sogashie for an additional rise in price. They need to give out questionnaires (and ask in the SMS-link (with prior consent to receive SMS - not often - for example, 2 times a month, and with the possibility of refusal). Question: Do you agree to an increase in the cost of ....% to be able to observe a haircut in three projections (with the help of an individual rearview mirror built in directly into your chair?
Yes, Michael - it would be great if she told me what she was doing, as you suggested. "For example: I wash your head with shampoo so-and-so, it does this and that with the scalp and hair." And get this comment exactly the way you would prefer-it's exactly during haircuts, and not afterwards. From myself I will add - with reference to personal characteristics, as to me in my usual salon very-very good master explains: Your skin is very dry, so I use a nourishing mask, I will use it for ... minutes, then we will - without any concern - I I'm watching the time ... and so on. That is, she notices that it is uncomfortable for me to watch the clock - after all, at this time I take off my glasses - and she warns in advance that she will help me with this.
Emotion about washing - it agree, in a wet form you feel especially defenseless and not ready to be viewed by others. Probably, it is necessary to provide some screens.
About music - of course, tastes are different, but ... To put on headphones during manicure is very convenient, but during haircuts-on the contrary. They will interfere with the haircut, in my opinion.
I forgot two details.
Firstly, I was served tea (you can choose black or green tea or coffee). Put it on a convenient tray with wheels, which were transported to my chair and which was under my right hand. It was very convenient to take and sip. And there were m & m's. It was convenient that they are dragees - they can be taken during haircuts little by little. I also thought that the client can be offered a menu of teas with different additives and different effect (tonic, relaxing, etc.). Maybe for a small surcharge. Or a branded cocktail, which we had previously offered to think about.
And I liked the vacuum cleaner there, with which the cleaner cleaned the hair from the floor. I can not describe it accurately, but with some unusual and funny design. It seems to be a trifle, but remember.
And was the tea paid separately or included in the price?
Was something suggested for tea?
And for tea, one could suggest not m & m's, but something New York, for example, a cheesecake "New York" (I do not know, however, how much he refers to this city except the name).